A customer-centric website is critical for the generation of revenue. If your visitors can't find the information they need within seconds it will cost your company sales and repeat visits. Forrester Research has determined that poorly designed websites that don't allow visitors to find what they need lose approximately 50% of the potential sales; 40% of the visitors do not return to the site if they have had a negative experience. Just how much revenue loss does that add up for you?

RTP designs and develops websites with a focus on your user. Your site is built to allow your customers to find the information they need and accomplish their goals efficiently. The Information Architecture phase of our process seeks to understand your business goals and your users' needs, facilitating an interactive presence that produces your desired results. RTP Usability Services include:

• Persona Development
• Focus group research and user surveys
• Usability reviews of existing sites or prototypes
• Usability testing throughout the development of your site
• Wire Frames
• A thoughtful, user centric organization of the information and interactive elements of your site to provide the most positive, seamless customer experience.

Your visitors don't want to wait to do business with you. Give them what they want: a fast, efficient, and simple interface that accomplishes their goals while improving your bottom line.